Category Archives: Digital Marketing

In digital marketing, SEO, SEM, and PPC are the key terms that sound similar but are very different from each other. Regardless of the differences, these terms can help businesses achieve great benefits if utilized…

People often ask me various questions like - What is a domain name and How it work? Even most beginners get confused between various technical terms such as domain names, web hosting, DNS, and name…

Backlinks have always been the most important factor in off-page search engine optimization (SEO). What search engines like Google do is find your new content through the backlinks created on other authority websites. If you…

The role of SEO is significant in improving your organic ranking on the search engine results page (SERP). As a result, you can bring more traffic to your website or blog. To improve your ranking,…

Search Engine Optimization (SEO) is one of the best career options today because of numerous reasons. It is an in-demand skill, the most crucial part of a digital marketing strategy, a field witnessing seamless growth,…

Pay-per-click (PPC) advertising is one of the best ways in digital marketing to reach the target audience and drive sales. Businesses of all sizes can utilize this market channel to bring in more customers, and…

Finding the right career path is a challenging task for most students, graduates, and job seekers. You need to evaluate your interests and consider several factors such as long-term stability, required skills, the scope of…

Are you preparing for your upcoming digital marketing interview but nervous about how to crack it? We are here to calm your nervousness and help you prepare the best for it. Here are the top…

Looking for free digital marketing courses with certificate? We have covered the best courses for you. Digital marketing is undoubtedly one of the most demanded skills today. More than half of the population of the…

Wondering what type of keywords you must be using to boost your SEO and optimize your PPC campaigns? I have shared different types of keywords in PPC and SEO that you should use on your…